Job Detail

One of the biggest wholesales, manufacturing & retail jewellery group in South India is looking for:

Position: Sales Head

Industry: Gems & Jewellery Retail

Location: Kerala (HQ / Multi-store oversight)

Employment Type: Full-time

Experience Required: 10–15+ years in retail jewellery sales, with at least 5 years in a leadership role.

🎯 Job Purpose

A rapidly growing jewellery brand in Kerala looking for a dynamic, result-oriented Sales Head. You will design sales strategies, scale retail operations, and build a high-performing sales team. Your primary goal is to increase footfall, optimize conversion rates, and expand our brand presence across Kerala.

🛠️ Key Responsibilities:

1. Strategic Growth & Revenue Generation

* Formulate and execute annual, quarterly, and monthly sales plans to meet company targets.

* Identify new market opportunities, potential store locations, and micro-market trends in Kerala.

* Design local promotional schemes, exchange offers, and festival campaigns (e.g., Onam, Akshaya Tritiya, Wedding Seasons).

2. Team Leadership & Talent Management

* Lead, mentor, and monitor Store Managers and floor sales executives across all branches.

* Set clear Key Performance Indicators (KPIs) for the sales team and conduct regular performance reviews.

* Conduct training programs to upgrade the team's product knowledge, customer handling, and soft skills.

3. Operations & Customer Experience

* Ensure standard operating procedures (SOPs) are strictly followed across all retail showrooms.

* Monitor stock movement, fast-moving items, and age-analysis of inventory to optimize stock-turnover.

* Maintain excellent customer relations and establish VIP/loyalty programs for high-net-worth clients.

4. Market Intelligence & Compliance

* Track competitor pricing, making-charges, designs, and marketing strategies in Kerala.

* Collaborate with the marketing team to align visual merchandising and local advertising with sales goals.

* Ensure 100% compliance with gold hallmarking standards, billing transparency, and local retail regulations.

🎓 Profile Requirements

Education & Experience

* Bachelor’s or Master’s degree in Business Administration, Marketing, or a related field.

* Proven track record of successfully scaling retail sales in a reputed jewellery chain.

Essential Skills:

Regional Expertise: Deep understanding of the Kerala jewellery market and local consumer buying behavior (especially wedding jewellery preferences).

Language Proficiency: Fluency in Malayalam and English is mandatory.

Leadership: Exceptional team-handling skills with the ability to motivate frontline retail staff.

Analytical Skills: Strong data-driven mindset to analyze sales metrics, inventory, and profit margins.

💼 What We Offer

* Highly competitive fixed salary.

* Attractive, performance-linked sales incentives.

* Opportunities to transition into an executive leadership role as the company scales.